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creative communication

Allure Travel

Luxury Travel Experiences

Allure Travel, a luxury brand for liesure travel management

Corporate Travel Management (CTM) engaged enso to help position and launch their luxury travel management brand, Allure Travel. In a collaborative process, enso worked with Allure Travel to develop their brand platform then creatively express this with a brand name and visual identity. Allure Travel branding features across stationery, brochures and online portals. Following CTM’s move into the US market, the Allure Travel brand will be rolled out internationally.

The project implementation included:

  • Brand platform development
  • Naming workshop
  • Visual Identity development
Allure Travel corporate ID: logo design
Allure Travel: stationery design

The brand features across a range of collateral including stationery.

Allure Travel visual identity: brochure design

Clean but elegant designs with aspirational photography.

Allure Travel: online portal

A number of online portals and brand touch points are available.